The Seamless Customer Journey
Qmatic Group
Published at : 30 Nov 2021
Published at : 30 Nov 2021
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Today’s consumers live multi dimensional, multi platform lives and their buying behaviors reflect the same complex dynamics. These days it’s rare for a customer to be a ‘purely online’ or ‘purely physical" consumer; increasingly they expect their service provider of choice to deliver convenience, choice and seamless interaction across all channels. All of this puts increasing pressure on companies and organizations to deliver a consistent and seamless customer experience – and by implication, brand experience – whatever the channel.
Customer Journeycustomer experiencecustomer engagement
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